How we #ShareAwesome

Stealing a happy smile #Selfie #ShareAwesome

What will you share today? Will you #ShareAwesome? When you look back at your Facebook timeline or your twitter tweets, will you look at smiles and happy memories? Will you see love, friendship, support and motivation? I want my online legacy to be positive, so that those who learn about me online, will see the [...]

Press Releases and the Zero Budget

press-release-purpose

Bloggers can get anywhere from 5-200 press releases and Public Relations outreach pitches each day. So often, I hear bloggers complain about the influx of inappropriate emails or the “zero budget.” As a former PR and marketing professional who currently sits on the side of blogging more than marketing, I wanted to dispel a few [...]

5 Conference Fashion Rules to Follow

what to pack for social media blogging conference

With several social media and blogging conferences on the calendar in the next few weeks, I’ve been fielding the “what should I wear???” questions often the last two weeks. Here’s a recap of TypeA Conference 2012: What bloggers really wear at conferences. 5 conference fashion rules to follow Be you: Look for “networking-chic” clothing Yes, [...]

5 Social Media tips for Real Estate professionals

Social Media is constantly evolving and in the Real Estate field it has the potential to provide key opportunities for growth in client retention, new client acquisition and marketing of current properties and sales. Here, 5 tips for Real Estate professionals to expand in Social Media: Blog. Adding an active blog to your website brings [...]

How do you Fascinate?

A few weeks ago, Big had a homework assignment: to write a letter persuading his teacher to not assign homework for the rest of the year. I had to remind myself. He’s a first grader. In first grade, persuade doesn’t mean engage. It doesn’t mean influence in the way we in marketing know influence. It’s [...]

What a Small World in Social Media

My love of all things social, espeically Social Media, is well documented. Here’s a story I wrote for Philly Moms Blog when I made a work-overnight camp connection. I went to a summer camp in Maine for 6 summers. My mom went there, about 25 years before me. And my sisters both went there. The camp was [...]

Speaking On Social Media at NAWBO Philadelphia

I had a wonderful opportunity to speak about Social Media in business at National Association of Women Business Owners (Philadelphia) last week. We discussed enhancing your Google Homepage, which I dubbed your Google “Reputation”, tips for using Facebook, LinkedIn and Twitter to grow your social media outreach and how to engage. The panel lasted about [...]